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National Strategy for Financial Literacy Development until 2030

Національна стратегія розвитку фінансової грамотності до 2030 року

Ukraine has adopted the National Strategy for Financial Literacy Development until 2030 (the “Strategy”), which will help raise financial awareness of Ukrainians, increase confidence in making financial decisions under any circumstances, and shape rational financial behavior, in particular through the effective use of financial services.

The Strategy was developed by the National Bank of Ukraine, the Ministry of Education and Science of Ukraine, the Deposit Guarantee Fund, the National Securities and Stock Market Commission, the Ministry of Economy of Ukraine, the Ministry of Digital Transformation of Ukraine, and the State Institution Entrepreneurship and Export Promotion Office.

An important task under the Strategy implementation is the development of financial literacy ecosystem in Ukraine. Approval of the Strategy will help unite the efforts of many parties and ensure the scaling up of financial awareness activities and reaching out to various target groups. While in previous years, the focus of financial literacy activities was primarily on children and young people – Ukrainians with the lowest level of financial literacy – now the program will also cover entrepreneurs and adults, including veterans, internally displaced persons, and older people.

The work on the Strategy has been carried out within the framework of an interagency working group and a consultative platform since June 2021. Due to russia's full-scale aggression against Ukraine, the work was temporarily suspended in March 2022 and resumed in September 2023. The Strategy was developed in accordance with the best international practices, in particular the Recommendations on Financial Literacy of the Council of the Organisation for Economic Co-operation and Development and the methodological guidelines of the International Network on Financial Education, of which Ukraine is a member.

The Strategy was approved by regulations of institutions that developed it, in line with the established procedure. At the NBU, the Strategy was approved by NBU Board Decision No. 119 dated 12 April 2024.

The NBU is open to discussions and continues to gather proposals for the next revision of the Strategy to its e-mail address: [email protected].

Strategic Goals

The Strategy will be implemented according to five strategic goals. The strategic goals are detailed in 22 strategic initiatives, which are specified in actions.

The actions under the first four strategic goals are aimed at working with target groups: the first target is children, youth, and educators; the second target is the general adult population; the third target is budding entrepreneurs; and the fourth target covers all target groups. The fifth strategic goal envisages actions to promote the development of the financial literacy ecosystem in Ukraine and to establish and strengthen cooperation between stakeholders both within the country and with representatives of other countries and international organizations. 

Стратегічні напрями розвитку та цілі  НБУ

The Strategy's road map for the first four goals includes monitoring the level of financial literacy of various target groups and conducting surveys. The results obtained will be the basis for a qualitative update of the document and taking into account current trends and relevant needs. Another cross-cutting line of the road map across various strategic goals is to motivate and change the public's attitude to solving financial issues, which will help shape prudent financial behavior.